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Performance marketing

Paid traffic that pays back over the long run

Not 'launch first, figure it out later' — economics and plan first, launch second. We manage ROAS, not CPM.

What is included

  • Channels: Yandex.Direct, Google Ads, VKontakte, Telegram Ads, MyTarget, programmatic
  • Launch with economics: unit-economics calculated up front, not after burning budget
  • End-to-end analytics: ad-to-CRM linking, true revenue attribution
  • Creatives and copy: A/B tests of headlines, video, landings

Subservices

  • Yandex.Direct

    Search, Y.Network, Y.Market. Full cycle from keywords to revenue reports.

    Coming soon
  • Google Ads

    Search, GDN, YouTube, Performance Max. International accounts for global projects.

    Coming soon
  • Paid social: VK & Telegram

    VKontakte, MyTarget, Telegram Ads. Creatives, retargeting, look-alikes.

    Coming soon

Approach

We don't do "set up ads from a checklist". Performance marketing is about unit economics and attribution: figuring out which channel actually drives revenue versus which one just dilutes the budget.

Best fit

  • E-commerce with a clear catalog and AOV
  • B2B with long sales cycles and a small monthly lead volume
  • Subscription and SaaS
  • Education products with a clean reputation

What we don't take on: "magic pills", binary options, MLM, illegal financial products.

How we work

  1. 01

    Audit and strategy

    We review existing campaigns, calculate unit economics, pick channels for your goals.

  2. 02

    Launch

    Account structure, creatives, landings. Start small, test fast.

  3. 03

    Optimization

    Weekly review: what works, what we kill, where we double down.

  4. 04

    Scale

    Once we find a winning combination, we increase volume, add channels, and protect ROAS.

Pricing

Launch
from $1,300one-time

Starter audit and launch in 1-2 channels

  • Unit economics and media plan
  • Launch on 1-2 channels
  • Creatives and landing pages
  • Handover after 30 days
Discuss launch
Ongoing
from $1,000/ month

Permanent management and optimization

  • Up to 4 ad channels
  • Weekly optimization
  • Monthly ROAS report
  • Creative A/B tests
  • End-to-end analytics setup
Get terms
Enterprise
Custom

For budgets above $40k / month

  • Everything in 'Ongoing'
  • Dedicated team (traffic manager + analyst + creator)
  • Programmatic channels
  • Revenue attribution in CRM
Request terms

Frequently asked questions

  • Depends on the niche. Search for B2C — from $2.5k/month per channel. B2B — from $1.3k. Paid social — from $700. Smaller is possible, but the data gets noisy.
  • Yes — we run via foreign accounts and bill from a Russian entity for clients with international offices. For local-only — main focus is Yandex, VK, Telegram, MyTarget.
  • First we diagnose: creative, audience, landing page, sales conversion. If a channel's economics simply don't add up, we say so openly and propose switching.
  • Yes. Often it's more effective to augment in-house: setup, strategy, audit from us — operations from you. We agree on the format up front.

Ready to talk about your project?

Reach out — we'll discuss the project on a free call and propose a growth plan.